What is the Styku HealthPass program and how does it work for providers?

HealthPass is Styku’s preventative health platform for providers. It layers on top of your existing Styku plan subscription and gives your business a structured way to offer preventative body scans, health risk analysis, and add-on blood testing to clients.

What HealthPass is

HealthPass is a four-component preventative health platform:

1. 3D Body Scanning — millimeter-accurate scans, body composition, and posture in ~35 seconds.
2. Health Risk Analysis — quantified risk for chronic disease, presented to the consumer over time.
3. Blood Testing — add-on at-home testing inventory available to bundle with your programs at wholesale rates.
4. Memberships & App — consumer mobile app and recurring engagement infrastructure.

HealthPass is designed for providers to deliver ongoing preventative services with measurable body data at the center, not one-off scans.

HealthPass vs. your Styku plan

HealthPass is additive to your Styku plan subscription, not a replacement. Providers stay on their current Styku plan (Access, Elite, or Enterprise); HealthPass pricing models are separate and layered on top. HealthPass is available to providers on every current Styku plan.

Founding Provider Program (currently open)

The Founding Provider Program is open for new enrollment now. Founding providers get preferred terms that future providers will not:

• $0 onboarding for the founding cohort — the standard $2,500 activation, certification, and setup fee is waived. Includes account onboarding, certification guidance, operational support, activation support, marketing setup, and dedicated account management.
• Locked-in founding-tier rates across every activation path.
• Early access — be operational before the broader provider rollout begins.
• Future-pricing protection — insulated from upcoming platform-wide price increases.

Three activation paths

Three ways to activate HealthPass. Start anywhere — upgrade later.

Path	Upfront	Per-scan economics	Best for
Pay-As-You-Go	$0	70/30 split on $149 retail — $104.30 to provider, $44.70 to HealthPass	Launch immediately, no upfront commitment
Growth Partner	$1,000 – $3,500 prepay	Wholesale scan packs at $35 – $40 per scan; set your own retail. Blood testing 25 – 40% off wholesale.	Bundling into memberships, controlling pricing and customer experience
Network Partner	$300 / month founding rate ($500 / mo future standard)	Unlimited preventative scans — no per-scan tracking. Breakeven ~7 – 8 scans / month.	Full integration; operating as part of the HealthPass network

Pay-As-You-Go detail

• Cost to start: $0. Activation: immediate. Risk model: shared revenue.
• No inventory required — scans sell through the HealthPass storefront with attribution, payment, and fulfillment handled for you.
• The 70 / 30 split above applies to sales completed via your Affiliate Link (provided during onboarding, plus QR codes on marketing assets). HealthPass-platform sales attributed to your location without going through your Affiliate Link pay a flat $10 per completed scan instead. Drive customers through your Affiliate Link whenever possible. See What scan products are available through HealthPass, and how is revenue shared? for full payout detail.

Growth Partner — wholesale scan packs

Pack	Per-scan	Total
25 scans	$40	$1,000
50 scans	$37.50	$1,875
100 scans	$35	$3,500

Blood testing wholesale discounts: 25 % off (25 pack), 30 % off (50 pack), 40 % off (100 pack). Margin opportunity at $149 retail: ~$109 – $114 per scan.

Network Partner detail

• $300 / month founding rate; locks in for the life of the plan even after the standard $500 / mo rate takes effect.
• Unlimited preventative body scan usage, full HealthPass activation.
• No per-scan revenue share; exempt from upcoming platform price increases.

Marketing tools

HealthPass providers get a marketing kit to help promote scans to their own audience.

Marketing tools included:

• Printed materials — banner, poster, table-top tent brochures
• Digital assets
• Social media post templates
• Affiliate link and QR code

How client acquisition works: HealthPass client acquisition is provider-led. You offer HealthPass to the members, patients, and local prospects you already reach, using the tools above and your Affiliate Link. Styku does not currently drive, route, or send leads or consumers to provider locations — there is no centralized demand-generation, geo-targeted campaign, or consumer marketplace that supplies you with clients today. If a customer believes Styku will send them qualified leads, that expectation should be corrected: Styku makes no such commitment. See “What is the HealthPass Partner Network and how does it generate additional revenue?” for detail.

Accuracy & medical context

• Correlation of 0.95+ with DEXA for fat mass — within 1–2% of DEXA for body composition measurements.
• 92% accuracy in predicting health risks (e.g., Metabolic Syndrome). This is a separate, independently published metric; health risk predictions are not benchmarked against DEXA.

HealthPass scans are not a medical diagnosis — they identify measurable indicators that may suggest health risks. See Healthpass Program Overview: Purpose, Positioning, and Strategy for positioning guidance.

How to apply

1. Apply via your Styku account rep, or submit a request through the Styku Business Portal at styku.com/portal.
2. Your account rep reviews the application and schedules a walkthrough call covering the platform, activation paths, certification, and marketing.
3. Live, step-by-step activation support from your account rep.

Applies to: All Styku configurations on a current Styku plan (Access, Elite, Enterprise). HealthPass enrollment is currently US-only — see the geographic-availability article for international status.

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Still need help? Submit a service ticket in the Styku Business Portal.